RSO – Hasselblad H4D
A couple of weeks ago the kind people of Calumet let me play with the Hasselblad H4D. It wasn’t a real scientific test. Tom and Pieter were trying out some lighting gear and I just snapped away some pics with the Hassy while we acted ridiculous as usual.
We did this just outside the room where Mike Larson was giving one of his great seminars organized by Calumet and Sunbounce. We even borrowed his beautiful model for an hour or so.
So what about the H4D then? First of all, this wasn’t any kind of scientific test. I basically just snapped away some pictures like it was a compact camera and that’s probably not what it was intended for. (Although a friend of mine said he saw a tourist with an H4D in Venice.)
Let’s start with the bad news: ergonomics, build quality and handling sucks big time. And I mean really big time, my 450D feels a lot more professional. The H4D looks and feels like it’s made of the same plastic as my first DSLR, the 300D (aka the digital rebel). It’s very slow in writing pics to the card (not even 1 pic/second). I do understand that these are very large files but then the camera should have a larger buffer / more processing power. The autofocus is slow and simply doesn’t work at all if the subject is backlit. The menus seem to be designed in the 90’s. The LCD-screen is plain rubbish. If Canon would fit such a bad screen on an entry level DSLR, the forums would be filled with complaints. I could not tell anything about the pictures when watching them on the lcd.
Is there anything good to say about the H4D? Well, it has something that my 5D mkII nor my 1D-bodies have … a pop-up flash. Yes, that’s right, a pop-up flash.
But wait, there’s more: Once you download the huge files to your computer, you finally discover what Hasselblad has been famous for during decades: SUPER QUALITY. The resolution is just mind blowing. If I zoom a picture to 100% in Lightroom on my rather recent Macbook Pro, I can go and make myself a coffee while it’s rendering. To some this resolution is essential for their work but most of us can easily get by with a Canon or Nikon. To me, the biggest advantage of the Hasselblad files is the depth. The gradients are way smoother than any digital camera I’ve ever seen.
Since I met him for the first time, I’ve been wanting to take a portrait of Waldemar. You may not know him, but he’s the one that drives the van on the European Sunbounce workshop tours. He’s also the one that bends the ultra strong German steel in the Sun-Movers. He looks like a very tough guy (and I’m sure he is when needed) but he’s also a very generous man. And he’s the owner of a face that just screams to be taken a portrait of.
These were shot outside in the middle of the day. I underexposed the ambient so it didn’t play any role in the picture. We lit this with just one beautydish overhead.
I know the H4D is not supposed to be a replacement for a 5D mkII. It’s probably expected to be used tethered to a computer, in a controlled environment. But still, for that price I would have expected a decent construction, good lcd and excellent ergonomics. I wouldn’t even mind if they would have to drop the pop-up flash for that. If you need the resolution and/or the depth it’s probably still worth the hefty price tag and I’m not sure if the other digital medium format solutions are any better.
Conclusion: The H4D is certainly “haute cuisine” when it comes to image quality, too bad you have to consume it with a plastic fork on a cardboard plate. But still, I wouldn’t hesitate to rent one, if I need the image quality.









































































