Ever since I got in touch with Fujifilm Belgium about testing one of their new cameras last year, I’ve enjoyed a great working relationship with them. Their design philosophy and willingness to interact with their user base have been a fresh wind in this industry. In the mean time I shoot the big bulk of my work with Fuji equipment and that decision has definitely had an impact on my work. Fujifilm seems to like what I’m doing with their gear because they asked me to become one of their X-ambassadors. I feel really honored to be part of this group of amazing photographers. I also like what being an X-photographer entitles and more importantly what it doesn’t entitle. It basically allows me to meet some amazing people and test out new equipment without any restrictions or obligations.
Last May Fuji Belgium had a tram riding around Antwerp completely wrapped as a FujiFilm X100s camera. I was hired to shoot some pictures of the X-tram in action. I usually shoot people and very often I have at least some control over the environment. But this job would be different. The tram had to stick to it’s schedule and had to be photographed in a busy city with lots of external factors that were beyond my control.
I scouted the tramline in advance to pick some interesting spots along it’s route. It takes more than an hour for the tram to complete it’s route so that means that missing the shot, equals a lot of wasted time. We decided on some “safe” shots and some more “risky” shots.
Next to the planned shots we kept our eyes open for improvised street-pictures whenever we were presented with them.
I truly enjoyed the experience of trying to take control of an uncontrolled situation although it took some sleepless nights and a pretty hectic day out shooting.
There’s more interesting work to do with Fujifilm in the very near future. In a couple of days I will be flying to Tokyo where some other X-photographers and I have been invited by Fujifilm to discuss the future of their products and test a new lens. I’m really very excited about visiting Japan, meeting some photographers I really admire and being able to give hands-on feedback to Fujifilm about their products. And if that’s not enough to look forward too, I’m staying an extra couple of days to shoot pictures for a new project from Fujifilm Belgium. If time allows, I’ll try to write a couple of updates from Tokyo.